Qualities of a Good Domain Name
Choosing a good domain name is crucial to the
success or failure of your business. You may wonder how
something so small and slight could have an impact on
your business, but the best way to compare this is to
think about how important location is to an offline
business? If you do not have a good location, you are
likely not going to get many visitors. The same holds
true for a good domain name as well.
Here, you will discover the six
qualities that a good
domain name must have to ensure maximum success.
1.) Memorable
A good domain name must be memorable. Yes, we have
the option of bookmarking a site that we enjoy; however,
the hard truth is that many people do not take advantage
of bookmarking. Therefore, it is necessary to ensure
that your domain name is one that is easy to remember
and makes an impact. It should be easy, memorable, and
straight forward.
Avoid complexity and it is usually a good idea to
avoid initials in most cases. The only exception to this
rule would be if the letters represented the website
name or business and was still easy to remember.
2.) Short and Sweet
Twenty characters is the maximum that you should
use for a good domain name, ten is even better. A long
and complicated domain name is not going to help you.
Your best bet is to keep it short and sweet. A great
domain name is less than ten characters; a good domain
name is less than twenty characters. A bad domain name
goes over twenty characters.
3.) Be Choosy On Your
Extension
There are several domain extensions available to
you such as .com, .net, .org, .tv, .info, .gov and so
on. However, some of these work better than others and
are more memorable at the same time. It is important to
understand that some extensions also have restrictions
such as .gov is reserved specifically for government
websites.
The .com domain name extension is the best by far,
because it is the most widely used.
The .net extension is the
second best, but be prepared most people will type .com
before they will .net if they cannot remember
which extension you use. The type of extension you use
might also have a bearing on the type of website. Some
people have come to expect certain things when a
particular extension. For example, .org is typically
used by not-for-profit organization and educational
websites. The .info extensions are generally used for
informational websites.
4.) Spelling Means
Everything
Having a difficult to spell domain name could
cause you some trouble. Again, many do not even make use
of bookmarks; therefore, if your domain name is hard to
spell, they may end up at a competitor's website.
A good domain name contains only words that are
easy to pronounce, have a good combination of words or
letters that are used in every day language, and does
not contain foreign words that may be difficult to
non-native speakers.
5.) Tells a Story
A good domain name should be descriptive and tell
a story. In other words, when your visitors, customers,
or potential customers see your domain name they should
instantly be able to tell what they are going to find.
For instance, if it is your business, a business name is
good.
6.) Avoid Fancy Symbols
It is never a good idea to use numbers or hyphens
within your domain name. Even if your domain name is
memorable, many people will not pay attention to the
symbols, which could lead them to someone else's
website.
7.)
If you buy for
instance GoseemyHouses.com
You need to buy the singular.
GoseemyHouse.com
People will for get to type the
s
so you want
them to get to your site. and if you don't and your
company becomes a success some one else will buy it to
get your traffic .